The Miele difference . . . and the difference it makes  

When you buy from Miele, we welcome you into the Miele family. Our goal is to provide you with the best possible service experience from the moment you make your purchase, and for the duration of the long life of your appliance.

Immer besser - Forever better
Immer besser - Forever better

Miele's philosophy is "Immer Besser" which translated means "Forever Better". This motto was conceived over 100 years ago by the founders and remains our company philosphy till today, permeating through every aspect of our business. We price ourselves on having the best product with unsurpassed quality and with elements that really set out the Miele difference.

Quality and reliability
Quality and reliability

All products are designed to last 20 years.

  • Products are subjected to rigorous endurance testing during development
  • Every product goes through an end line test before passing quality control
  • Many products are randomly checked against further quality criteria
  • Strict quality control for us means peace of mind for you
Design & Innovation
Design and Innovation

100 years of leading the domestic appliances market.

  • 1st ever electric dishwasher
  • 1st ever fully automatic washing machine
  • 1st ever washing machine, tumble dryer and dishwasher to be controlled by microprocessors
Performance
Performance

Miele appliances are regularly tested by independent institutes in different product categories and consistently comes out on top.

  • Whether it is washing dishes, clothes or cooking a meal, Miele products deliver optimum results, no matter how big or small the task
  • What's more, optimum results are married with gentle performance, which is vital for good fabric care and glass care.
Environment
Environment

Often an after thought in today's disposable world our impact on the environment is always at the front of our minds.

  • Our production process produce no hazardous materials
  • Our products lead the market for energy and water efficiency
  • Due to their long life, Miele products don't need replacing as often as others
  • When a product does come to the end of its life, much of the product is easily recyclable